

Chief Executive Officer
CEO since 1993, C. Risdall is responsible for the management and strategic direction of Smith System. With a background in real estate and management, C. Risdall is keenly aware of the industry dynamics, which balance space, cost and design. An avid golfer since playing for the University of Minnesota, C. Risdall has a deep appreciation of the environment and recognized early the need for environmentally friendly products and manufacturing processes. With C. Risdall at the helm, Smith System has been at the forefront of green products for the learning environment. C. Risdall has an undergraduate degree in business from the University of Minnesota.
Vice President of Marketing
As Vice President of Marketing, B. Risdall is responsible for product development and marketing. A function and form visionary, B. Risdall has been the driving force behind numerous innovative products, including the new Intuit chair. With a career at Smith System spanning more than 30 years, he has held a variety of positions across the company – from metal fabrication to office work — which have provided him with a unique perspective on what it takes to make quality school furniture. B. Risdall has an undergraduate degree in business from the University of Minnesota.
Media Contact:
Bill Risdall
Smith System
972.398.4050
billr@smithsystem.com
Laura Griffith
Risdall McKinney Public Relations
651.286.6775
lgriffith@risdall.com
PO Box 860415
Plano, TX 75086
1-800-328-1061
FAX (972) 398-4051
furniture@smithsystem.com
© 2012 Smith System, Inc.


